Tips for periodical publishers

Vee Banionis
With COVID-19 on everyone’s radar, many existing small or medium-sized publishers struggle over the choice of trying to make do working remotely with an incomplete existing team or just outsourcing to a remote production team, which can feel like a betrayal and a new source of stress for the replaced team member who can't help being sick or caring fo...
If you’re wondering how to create the best catalog layout design possible for your product line, or simply need some killer product catalog layout design inspiration and ideas, you’ve happened upon the right blog. First, however, let’s look at how the catalog has been misunderstood by many retailers in the digital age. It may surprise many to l...

How to Design an Effective Business Brochure

16 min read

Has your organization created a killer brochure design that squashes objections and creates concrete leads? If not, you’re passing up a branding and marketing tool that your competitors may already be using while you gain traction. This post explains why your organization probably needs a business brochure design that can not only attract the e...
Vee Banionis

Above the Fold Web Design for Magazines

18 min read

The history of print magazines and newspapers created a critical sensitivity to the area “above the fold web design”. It was widely held (and still is) that the area up top was key to engaging initial interest.  This is obviously still central to newspaper layout. The front page story headline and image can mean the difference between picking up t...
Vee Banionis
What is multiplatform publishing for magazines? To answer that, first we have to ask what magazine publishers really want?  The typical answer to that is: subscribers, audience share, and revenue. There is only one clear way for a magazine publisher to grow and thrive in this new fast-paced, digital age, and that’s to go multiplatform. For so...
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